Estelrich App Labs

Why I still choose native iOS development in 2025

• Tom Estelrich
• Opinion

In 2025, native iOS development often feels like a deliberate choice rather than the default. With the rise of cross-platform tools like Flutter, React Native, and Kotlin Multiplatform, engineering teams are under increasing pressure to “build once, run everywhere.” And while that pitch has appeal especially from a business perspective, I continue to invest deeply in native iOS development and here’s why.